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Meredith Hanks 
BFA Visual Arts
Concentration in Graphic Design

Hello! I'm Meredith Hanks, a passionate and versatile graphic designer with over three years of professional experience. Armed with a degree in graphic design and a wealth of hands-on experience, I have honed my skills to deliver innovative and impactful visual solutions.

During college, I completed two internships at Parish Proud, a nonprofit dedicated to enhancing the city of Lafayette, Louisiana, and Lagcoe, an Expo focused on the energy industry in the Hub City. These experiences allowed me to dive deep into rebranding efforts, social media campaigns, and multimedia content creation. It was there that I refined my abilities in collaboration and communication, essential skills for any successful designer.

I further expanded my expertise at St. Cecilia School, where I play a pivotal role in the advancement department. My responsibilities span social media management, print and web design, photography, videography, branding, and event promotion. Collaborating with a dedicated team, we consistently achieved our goals, enriching the school's visual identity and community engagement.

Skills and Expertise

My skill set covers a broad spectrum of design disciplines, ensuring I can tackle any creative challenge:

  • Adobe Creative Suite: Mastery of Adobe InDesign, Illustrator, Photoshop, After Effects, Premiere Pro, and Acrobat. 8 years of professional and recreational experience with the Adobe Suite. 

  • Brand Strategy & Development: Building, evolving, and maintaining brands that resonate with their target audience.

  • Rebranding: Expertise in breathing new life into existing brands through thoughtful redesign and strategic alignment.

  • Digital Media: Creating compelling digital experiences across platforms, enhancing audience engagement.

  • Logo Design: Crafting memorable and impactful logos that are versatile and timeless.

  • Web Design: Designing user-friendly, aesthetically pleasing websites optimized for user experience and responsiveness. Professional experience with FACTS Magagement, WordPress, and Wix, and gaining experience with Figma.

  • Print Design: Creating visually stunning print materials, from brochures and posters to apparel and event branding. Printed small scale projects in house using a Canon image Runner Advance 4525i II Multifunction Copier. Main communicator for outsourced print projects.

  • Typography: Ensuring every design is not only readable but visually striking through use of typography.

  • Video Production & Editing: Producing and editing videos that tell compelling stories, optimized for social media, web, and promotional campaigns.

  • Social Media Marketing: Designing and managing effective social media campaigns to drive engagement and brand awareness.

  • Content Design: Developing engaging, informative, and visually appealing content for websites, social media, and email marketing.

  • Photography & Videography: Capturing images and videos to support branding, social media, and content development.

  • Campaign Design: Crafting cohesive design elements for email, paid ads, and seasonal campaigns across marketing channels.

Design Philosophy

Design is more than just aesthetics; it's about communication and connection. I believe in the power of visual storytelling to convey messages, evoke emotions, and inspire action. My approach is always client-centered, ensuring that every project aligns with the unique goals and vision of each client.

Experience

Graphic Designer

St. Cecilia School

May 2023 - September 2024

  • Led rebranding initiatives, including logo redesign and brand guidelines.

  • Managed photography, videography, and social media strategy to enhance online presence.

  • Designed and maintained the school website for improved user experience.

  • Developed digital ad campaigns and produced print and digital materials for events.

Graphic Designer

Parish Proud

May 2022 - April 2023

  • Spearheaded visual rebranding, managing social media content and brand guidelines.

  • Created print and digital designs for various platforms, boosting follower engagement.

  • Photographed and edited visuals for promotional and web use.

Graphic Design Intern

Lagcoe

December 2021 - August 2022

  • Designed social media and print content, including business cards, banners, and event materials.

  • Developed children’s educational activities for the “Lagcoe Little Energizers” program.

  • Assisted with branding and event marketing efforts.

Check out my Portfolio!

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